“If you don’t know
where you are going,
you’ll end up someplace else”
– Yogi Berra
Thanks to the incredible advance of modern technology, marketing is no longer a mystery. You can now know the exact impact of every penny you spend and the truth behind what is working and what isn’t. In Goal Based Marketing, we never do anything ‘just because it is a good idea’ or because it is the latest trend.
We define your goal, whether that is more traffic, more leads, more sales, a higher conversion rate, a higher per transaction spend, or more time spent on your site. We then design and implment intelligent and measurable campaigns to help you achieve your goal, and give you full reporting and analysis of what your results mean.
the things we do
Pay Per Click Marketing
Facebook and Google for beginners, Bing and Yahoo once you’ve achieved success. Targeting and ReTargeting your audiences for maximum impact.
SOCIAL MEDIA MANAGEMENT
We write content, create images, co-create and then manage your post calendar, and actively engage your network to drive interest and conversions.
search engine optimization
We play for the long game. We’ll co-create a content strategy that helps you ensure long term presences in the search engines on the words that matter.
automation & business process
Infusionsoft, Ontraport, ActiveCampaign, Zapier, IFTTT – we help design campaigns to nurture, indoctrinate, and convert.
website design & redesign
We build sites where every page has a goal to achieve, and every part moves to achieve that goal. We test everything.
Copywriting & content creation
We will help you find the message, meaning, and words that will connect your product with your audience in a meaningful way.
For web and print promotions, whether you need a new Facebook cover, a powerful set of display ads, or a postcard designed to convert, we can help.
We will help you clean, segment, and optimize your email list to turn it into the powerful tool it should be, and then create strategies for promotions.
analytics and optimization
Constant testing is the life of our business. We ensure we can measure your metrics, and then take those numbers and work magic for you.